Music videos for the songs “Love” and “Lust for Life” also feature Lana in vintage clothing. With a vintage truck and daisies in the singers hair, the album cover already brings the hippie vibe. Released in 2017, it brought another new, unique style. Lust For Life is Lana Del Rey’s 5th Album. This combined with the mix of songs like “Terrence Loves You” and “God Knows I Tried” that make the mood, and power songs like “Freak” and “Salvatore” are what really make this album and era as magical as it is. Lose flowing clothes, long wavy hair, and a feeling of soft 50’s glamour make this era a work of art. The songs seem to flow like a breeze and the aesthetics of this time match it. The vibe of this 2015 album almost feels surreal. Lana Del Rey’s next album, Honeymoon, brings what many fans consider her most aesthetically pleasing era. This is also when she first professes her love for California and the West coast, main themes in her upcoming albums Paired with things like leather jackets, black eyeliner, dark brown hair, and cigarettes, this era brought a Lana that nobody had seen before. Also, instead of the pop like production of the majority of her previous work, electric guitar and drums gave a much more grunge and rock like sound. The album's dark themes of violence, drug abuse, affairs, and extremely toxic relationships really set the vibe for this era. That's exactly what she did in 2014 with, Ultraviolence. She wanted to set herself apart and distinguish herself as a brilliant song writer. American flags were also heavily used and are the era’s staple along with hair flowing in the wind.Įven though her first two albums and eras were very successful, Lana Del Rey thought of herself as just another industry pop star. However, the biggest influence is the 10 minute music video for the EP’s biggest hit, “Ride.” The music video features monologues and scenes depicting the freedom of the open road, inspiring fans everywhere. Songs like “Yayo '' and “Blue Velvet” are what sets it apart. This era and album are similar to Born to Die but with a little bit less pop influence. People fell in love with the nostalgic, retro look she had.Īlso, in 2012, Lana Del Rey released an EP called Paradise. Tumblr was a big app as well, and Lana quickly became an obsession of angsty teens who used it. Big, 60’s inspired hairdos were also a staple of her style at the time. This aesthetic was supposed to make her appear like a pop star before her label really knew what genre she truly belonged to. With this being her most pop-like album, this work and era included things like high heels, big hoop earrings, heart shaped sunglasses, and gold chains. Lana Del Rey’s first album, Born to Die, was released in 2012 and brought Del Rey into the public eye. Although it isn't very distinctive, some fans say this is their favorite era because it represents just a girl trying to make it while struggling with addiction to hard drugs and other hardships. During Lana’s “Lizzy Grant Era,” she was a bleached blonde singing in New York City small venues and living in a New Jersey trailer park. This time is considered memorable as well by many of her fans. Although they all fall under Del Rey’s old Hollywood inspired aesthetic, there’s different themes throughout these eras, so let's look into them.īefore fame, Lana Del Rey, born Elizabeth Wooldridge Grant, went by the stage name Lizzy Grant. The singer has released six albums since 2012, with each one having its own distinctive style and inspiring unique “eras” throughout her career. When it comes to musicians making aesthetics, many will say nobody does it better than alternative artist, Lana Del Rey.